Only If is a New York City-based design practice for architecture and urbanism founded in 2013. The practice currently consists of 6 architects and designers engaged in a range of design work from a single-family housing prototype to larger-scale urban design, research, and speculation.
In 2015 and 2016, Only If completed two projects in New York City: an espresso bar in the Fulton Street subway and an 18,000SF office interior and fashion showroom. These projects have been featured in The New Yorker, Architectural Digest, FRAME, Azure, and the Architect’s Newspaper.
Only If is currently designing two residential projects in Brooklyn set for completion in 2017 and 2018; a narrow single family house and an 84-unit affordable senior housing project.
Approaching any project, Only If seeks to focus on the fundamental questions and potentials. The ambition of this process is to create clarity and distill simplicity within often-complex circumstances and constraints. Rather than imposing additional regimes of complexity, we believe the role of the designer is to envision simple gestures and forms that impose structure, coherence, and identity. We believe in the potential of simple shapes and geometries—like circles and squares—framing and shaping underlying uncertainties and complexities.
Our work is permeated by an interest in urbanism and the possibilities it offers to other scales. We embrace simplicity over complexity, organization over appearance, models over renderings, and materialization over conceptualization. This process aims for simple solutions that achieve larger effects.
Only If signals a necessary condition. Our cities, environment, and ways of life can be re-imagined only if architecture is present.
Awards and Recognitions
Special Mention, Voyager Espresso, 2016 Architect’s Newspaper 4th Annual Best of Design Awards, Interior, Retail / Hospitality Category
New Power Generation, PIN-UP 21, Fall Winter 2016/2017
World Interior News Awards 2016
Emerging Interior Practice of the Year
Azure Magazine, 2016 AZ Awards
Voyager Espresso, Award of Merit, Commercial Interiors
Adam Snow Frampton is an architect and the Principal of Only If. He is also an Adjunct Assistant Professor at the Columbia Graduate School of Architecture Planning and Preservation. He previously worked as an Associate at the Office for Metropolitan Architecture (OMA) in Rotterdam and Hong Kong from 2006-2013. During almost seven years there, he was involved in over 20 projects, responsible for leading teams producing architectural and urban designs in China, Taiwan, Saudi Arabia, the U.A.E., Bahrain, and India. Most significantly, he worked on OMA’s competition-winning design of the Taipei Performing Arts Center from 2008-2013 and led several phases of its design and construction. His independent research on Hong Kong urbanism has been published as the co-authored Cities Without Ground, which maps the city’s three-dimensional networks of pedestrian circulation and public space. His work has been exhibited in the 12th and 14th Venice Biennale, the Museum of Modern Art, Storefront for Art and Architecture, the Center for Architecture, and the Van Alen Institute, New York. He holds a Masters in Architecture from Princeton University School of Architecture and a Bachelors of Environmental Design Summa cum Laude from the University of Colorado Boulder. He is a registered architect in the Netherlands and the United States, and a member of the American Institute of Architects.
Past & Current Team
Ryan Peeters, Jon Siani, Joseph Kennedy, Aurelia Adams, Matthew Davis, Karolina Czeczek, James Schrader, Antariksh Tandon, Francesca Pagliaro, Midori Hasuike, Yue Zhang, Min Keun Park, Jedy Lau, Joey Liang, Aleeya Khan, Pierre de Brun